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The standard Snack Palette, available in a variety of colors.
Eat, Drink and Be Mobile
The Snack Palette Aims to Make Tailgating Easy

January 4, 2010

Competition in the tailgating industry can be tough. Good ideas are popping up all the time. Sometimes, it’s execution that separates a product that sells from one that doesn‘t. Duane Ebesu, the Managing Partner of Ebesu Corp., thinks he has a winner in the Snack Palette, a handy plate designed with holes and slots that make it easy to carry.

“The Snack Palette got its start in the catering business,” says Ebesu. He noticed that people often have difficulty mingling because they are juggling a plate full of food in one hand and a drink in the other. The Snack Palette solves this problem, allowing tailgaters to move around and party with ease.

The tailgating version is larger and designed for heartier foods.

“No one wants to be tied down when they’re tailgating,” says Ebesu. “You want to try as much food and meet as many people as you can.”

According to Ebesu, he will introduce a targeted tailgate version of the Snack Palette at the Sports Licensing and Tailgate Show in January. The event will serve as the product’s industry debut.

“We’re eager to follow up on the success we’ve had in the catering marketplace,” says Ebesu. “The Snack Palette is perfect for tailgating, picnics, cookouts, camping and boating. We’ve gotten a good reception in the Northeast. We want to roll out to the entire nation.”

That will be Ebesu’s primary goal in Las Vegas. “Try us,” he says. “The Snack Palette is not a novelty. The catering world has embraced it. We would love to get your business.”

 

 

 

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